OUR MISSION
Financial wellness is key to a healthier, happier, and more productive workforce
Aura offers a comprehensive suite of services designed to enhance financial well-being and support employees every step of the way.
OUR STORY
Who We Are
We founded Aura after witnessing firsthand the financial struggles that too many many individuals and families endure. Despite nationwide technological and economic advances, personal financial management hasn't evolved, leaving people overwhelmed and unprepared.
Aura aims to transform how individuals handle their finances, providing insights that connect personal finance to overall well-being.
We're committed to empowering millions with innovative, intuitive, and inclusive financial tools and education, helping them achieve their highest financial, emotional, and mental potential.
This isn't just a business to us; it's a movement to transform financial distress into lasting prosperity. We're on a mission to make the world healthier and wealthier. Join us in this critical mission. True financial care starts here.
— Kelsey Willock and Courtney Cardin
We founded Aura after witnessing firsthand the financial struggles that too many many individuals and families endure. Despite nationwide technological and economic advances, personal financial management hasn't evolved, leaving people overwhelmed and unprepared.
Aura aims to transform how individuals handle their finances, providing insights that connect personal finance to overall well-being.
We're committed to empowering millions with innovative, intuitive, and inclusive financial tools and education, helping them achieve their highest financial, emotional, and mental potential.
This isn't just a business to us; it's a movement to transform financial distress into lasting prosperity. We're on a mission to make the world healthier and wealthier. Join us in this critical mission. True financial care starts here.
— Kelsey Willock and Courtney Cardin
OUR VALUES
Our Values Are at The Heart of Everything that We Do
Science at the Core
We are committed to combining innovation with scientific rigor and principles to create transformative financial solutions in every aspect of our service.
Empathy at Every Step
We understand the personal and challenging nature of financial journeys, and our team is dedicated to empathizing with each member’s diverse needs, making sure everyone feels truly valued and heard.
Security and Integrity
We uphold the highest standards of security and integrity, ensuring your financial data is protected with complete transparency and handled with the utmost care and confidentiality.
Inclusive Support for All
We uphold the highest standards of security and integrity, ensuring your financial data is protected with complete transparency and handled with the utmost care and confidentiality.
OUR TEAM
Meet Our Team
Kelsey Willock
Co-founder
Courtney Cardin
Co-founder
Andreea Chidu
Product Manager
Krishelle Diaz
Product Designer
Axel Larson
Software Engineer
Kelsey Willock
Co-founder
Courtney Cardin
Co-founder
Andreea Chidu
Product Manager
Krishelle Diaz
Product Designer
Axel Larson
Software Engineer
Kelsey Willock
Co-founder
Courtney Cardin
Co-founder
Andreea Chidu
Product Manager
Krishelle Diaz
Product Designer
Axel Larson
Software Engineer
OUR ADVISORS
Meet Our Advisors
Jean Luo
Product & Strategy Advisor
Simon Blanchard, Ph.D.
Head of Research
Sarah Bard
Head of Communications
Tom Brammar
Technical Advisor
Christine May, Ph.D.
Head of Behavioral Science
Cory Rose
HR Advisor
Jean Luo
Product & Strategy Advisor
Simon Blanchard, Ph.D.
Head of Research
Sarah Bard
Head of Communications
Tom Brammar
Technical Advisor
Christine May, Ph.D.
Head of Behavioral Science
Cory Rose
HR Advisor
Jean Luo
Product & Strategy Advisor
Simon Blanchard, Ph.D.
Head of Research
Sarah Bard
Head of Communications
Tom Brammar
Technical Advisor
Christine May, Ph.D.
Head of Behavioral Science
Cory Rose
HR Advisor
OUR INVESTORS
Our Investors
Connect With Us
We're here to help you and your team achieve financial wellness. Reach out to us with any questions or to learn more about Aura.
Advisory services are offered through Aura Finance (“Aura”), an SEC registered investment adviser. By using this website, you accept our Terms of Use and Privacy Policy. Brokerage accounts for Aura’s clients are established at Pershing, LLC (“Pershing”), a third-party SEC registered broker-dealer that is a member of the Financial Industry Regulatory Authority (www.finra.org) and the Securities Investor Protection Corporation (www.sipc.org). Aura’s investment advisory services are available only to residents of the United States in jurisdictions where Aura is registered. Aura and Pershing are not affiliated and none are responsible for the liabilities of the other. Pershing provides clearing and execution services and serves as qualified custodian for advisory assets of Aura clients.
Nothing on this website should be considered an offer, solicitation of an offer, or advice to buy or sell securities. Any historical returns, expected returns, or probability projections are hypothetical in nature and may not reflect actual future performance. Account holdings are for illustrative purposes only and are not investment recommendations. The content on this website does not constitute a complete description of Aura’s investment advisory services. Before investing, consider your investment objectives and Aura’ fees. Aura is not a bank or depository institution licensed in any jurisdiction. Products offered by Aura are Not FDIC Insured, not bank guaranteed, and may lose value. All product and company names are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.
Advisory services are offered through Aura Finance (“Aura”), an SEC registered investment adviser. By using this website, you accept our Terms of Use and Privacy Policy. Brokerage accounts for Aura’s clients are established at Pershing, LLC (“Pershing”), a third-party SEC registered broker-dealer that is a member of the Financial Industry Regulatory Authority (www.finra.org) and the Securities Investor Protection Corporation (www.sipc.org). Aura’s investment advisory services are available only to residents of the United States in jurisdictions where Aura is registered. Aura and Pershing are not affiliated and none are responsible for the liabilities of the other. Pershing provides clearing and execution services and serves as qualified custodian for advisory assets of Aura clients.
Nothing on this website should be considered an offer, solicitation of an offer, or advice to buy or sell securities. Any historical returns, expected returns, or probability projections are hypothetical in nature and may not reflect actual future performance. Account holdings are for illustrative purposes only and are not investment recommendations. The content on this website does not constitute a complete description of Aura’s investment advisory services. Before investing, consider your investment objectives and Aura’ fees. Aura is not a bank or depository institution licensed in any jurisdiction. Products offered by Aura are Not FDIC Insured, not bank guaranteed, and may lose value. All product and company names are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.
Advisory services are offered through Aura Finance (“Aura”), an SEC registered investment adviser. By using this website, you accept our Terms of Use and Privacy Policy. Brokerage accounts for Aura’s clients are established at Pershing, LLC (“Pershing”), a third-party SEC registered broker-dealer that is a member of the Financial Industry Regulatory Authority (www.finra.org) and the Securities Investor Protection Corporation (www.sipc.org). Aura’s investment advisory services are available only to residents of the United States in jurisdictions where Aura is registered. Aura and Pershing are not affiliated and none are responsible for the liabilities of the other. Pershing provides clearing and execution services and serves as qualified custodian for advisory assets of Aura clients.
Nothing on this website should be considered an offer, solicitation of an offer, or advice to buy or sell securities. Any historical returns, expected returns, or probability projections are hypothetical in nature and may not reflect actual future performance. Account holdings are for illustrative purposes only and are not investment recommendations. The content on this website does not constitute a complete description of Aura’s investment advisory services. Before investing, consider your investment objectives and Aura’ fees. Aura is not a bank or depository institution licensed in any jurisdiction. Products offered by Aura are Not FDIC Insured, not bank guaranteed, and may lose value. All product and company names are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.
Advisory services are offered through Aura Finance (“Aura”), an SEC registered investment adviser. By using this website, you accept our Terms of Use and Privacy Policy. Brokerage accounts for Aura’s clients are established at Pershing, LLC (“Pershing”), a third-party SEC registered broker-dealer that is a member of the Financial Industry Regulatory Authority (www.finra.org) and the Securities Investor Protection Corporation (www.sipc.org). Aura’s investment advisory services are available only to residents of the United States in jurisdictions where Aura is registered. Aura and Pershing are not affiliated and none are responsible for the liabilities of the other. Pershing provides clearing and execution services and serves as qualified custodian for advisory assets of Aura clients.
Nothing on this website should be considered an offer, solicitation of an offer, or advice to buy or sell securities. Any historical returns, expected returns, or probability projections are hypothetical in nature and may not reflect actual future performance. Account holdings are for illustrative purposes only and are not investment recommendations. The content on this website does not constitute a complete description of Aura’s investment advisory services. Before investing, consider your investment objectives and Aura’ fees. Aura is not a bank or depository institution licensed in any jurisdiction. Products offered by Aura are Not FDIC Insured, not bank guaranteed, and may lose value. All product and company names are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.